Pay by Bank is transforming how consumers pay online and in person, but the uses and benefits are not yet widely understood.
Brand loyalty in Australia is declining, but payments are now giving marketers the ability to buck the trend. We are witnessing the emergence of a marriage between payments and loyalty unlike anything we’ve seen before - and you don’t have to be a wealthy business owner with a frequent flyer credit card to benefit.
Payments and loyalty working together as one seamless experience for the consumer
Banked has secured a strategic deal aimed at driving Pay by Bank adoption through innovative incentives for both consumers and merchants.
A new cardless payment option offers Amazon shoppers a convenient and secure way to make payments. This partnership strengthens Banked’s presence in the Australian market for account-to-account payments, demonstrating its commitment to building a truly global Pay by Bank platform. The growing demand for Pay by Bank solutions is being driven by consumer brands worldwide, with Amazon’s implementation of PayTo setting a precedent for tier-one global brands to embrace account-to-account payments.
Last month, a panel of industry experts gathered at the EY Payments Forum in London to explore the current state and future potential of open banking. Hosted by Alla Gancz at EY’s headquarters, the event featured prominent voices from the financial and fintech sectors, including Banked’s very own Maya Kumar, Chief Revenue Officer.
Banked’s acquisition of Waave underscores our commitment to building a truly global Pay by Bank platform. Waave’s work with Chemist Warehouse in developing best-in-class Pay by Bank solution was a key factor in the deal. As consumer brands - not just banks - drive the global demand for Pay by Bank, combining Waave’s local expertise with Banked’s global capabilities positions us to offer the strongest end-to-end solution in Australia.
Visa launches Visa A2A, an open system to bring consumer control and protection to account-to-account payments that introduces an easy and safe way to pay recurring bills with bank transfers and makes it easier for consumers to get their money back if something goes wrong. Designed with leading UK fintechs and in collaboration with key industry partners including Banked, it will unlock an easier, safer way to pay by bank from early 2025.
Customers of fintech lender Plenti now have a new way to make additional loan repayments, made possible with National Australia Bank’s (NAB) Pay by Bank solution, which enables PayTo transactions. This innovative technology, developed by global fintech Banked in partnership with NAB, enables fast and secure payments straight from a user's bank account.
Big four bank and global fintech join forces to shape the region’s digital payments future
Banked’s CEO and co-founder, Brad Goodall, joined NAB Digital Next, a National Australia Bank podcast on the rise of the digital economy, to discuss the evolution and future of digital payments, focusing on the shift towards account-to-account transactions and Pay by Bank.
FIS, a global leader in financial technology, today announced it has entered a strategic partnership with Banked, a leading provider of open banking solutions, to drive new pay-by-bank offerings for both businesses and consumers.
Banked Ltd is authorised and regulated by the UK Financial Conduct Authority
151 Wardour St, Unit 5.01, London, W1F 8WE, UK
Company number 11047186 : Firm Reference Number 816944 : +44 (0) 20 8090 2747
© Banked : 2025